We deliver great experiences
What customers really want:
It works
It’s easy
There’s an emotional connection
How people typically judge an experience
Before they arrive
Customers will have developed a story in their mind about 'how it will go' from a range of sources.
The first 60 seconds
Customers will make a subconscious judgement on how the whole trip will go - good or bad.
Confirmation bias
Customers will look for things in the experience to confirm that initial perception - good or bad.
Leaving: the last seven minutes
Leaving them with the right memory is also important - an opportunity to remember it well. This will form a key part of how visitors will remember their visit.
“If there is to be a fourth revolution it will be a reversion to the economy of human experience”
Simon Jenkins
Articulating and translating the design brief.
We take what architects, engineers and planners design and translate it into a great experience for operators, visitors, employees and volunteers.